Marketing and Branding Material

Welcome

If you have any questions or want to request a meeting with the Office of Public Information in-person or via zoom to assist with branding and marketing compliance, please email kelly.martins@ucnj.org.

Branding

  • All  materials must  have  the  required, proper  branding, Board of Commissioners name, etc.
  • Department and Division logos must NOT be larger than the County Seal.
  • If the subject of promotion is a County initiative, the language included must read “A Service of the Union County Board of County Commissioners.” If it is an external initiative that the County is somehow involved in, please see the Union County NJ Partner Branding Guidelines document for more specific requirements.

Branding Materials

County Seal – Version 1 color with transparent background

County Seal – Version 2 black with transparent background

County Seal – Version 3 white with transparent background

We’re Connected To You & A Service of the Union County Commissioners

‘Swoosh’ symbol

Website and Social Media Icons

Long Footer

Sponsored by the County – With Seal and Slogan

Social Media Links

If you decide on listing the actual URLs of the social media the County utilities, please see below.

  • Facebook – facebook.com/countyofunion
  • Instagram – instagram.com/unioncountynj
  • YouTube – youtube.com/unioncountynj

Rear Cover with Commissioners and Branding

Commissioner photos and Biographies

Fonts

  • Franklin Gothic Heavy for UNION and County of Union
  • Sabon Bold Italic for We’re Connected

Marketing Colors

CMYK

  • Green: 89 41 98 47
  • Burgundy: 31 100 85 42
  • Mustard/Gold: 6 32 89 0

HEX

  • Green: #074c26
  • Burgundy: #76101f
  • Mustard/Gold: #eeb13a

Letterhead with Seal