Public Info

Free Workshop for High-Impact Social Media Strategies that Accelerate Acceptance

Union County, NJ – The Union County Board of Chosen Freeholders is proud to host GLAAD Media Institute’s LGBTQ accelerating acceptance social media training courses free for anyone who wants to build the core skills and techniques that influence positive cultural change through social media.

Presented in collaboration with Union County’s Office of LGBTQ Services, GLAAD Media Institute will present their signature Engagement 202: Telling Your Story Through Social Media course at Warinanco Sports Center in Roselle on Friday, October 19 from 10AM until 2PM. Registration is free and required online at

“Social Media has grown rapidly over the past decade as an effective tool for social activism and raising awareness on important issues. A recent Pew Research Center report noted that roughly half of Americans have been civically active on social media in the past year,” said Freeholder Chairman Sergio Granados. “We are thrilled to partner with GLAAD’s Media Institute to make this course available to individuals who want to learn social media strategies to have social impact.”

Using the best practices, tools, and techniques they have perfected over the past 30 years, the GLAAD Media Institute works to transform individuals into compelling storytellers, media-savvy navigators, and mighty ambassadors whose voices break through the noise and influence positive change.

Designed for those who are starting to incorporate social media into their advocacy strategy, participants in this specialized course will receive a comprehensive overview of social media platforms, as well as leveraging social media for reaching expanded audiences, deeper storytelling, and accelerating acceptance. This free course will teach participants the best practices to make the most of the potential for a variety of social media platforms, while also carefully avoiding pitfalls that exist in the social media sphere.

“Sometimes the most effective way to influence change is by sharing stories of personal experiences,” said Freeholder Alexander Mirabella, liaison to the Union County LGBTQ Ad Hoc Committee. “The social media GLAAD courses is an important opportunity for LGBTQ individuals and allies to increase the impact to generate inclusion, foster acceptance and advance equality.”

“The GLAAD Media Institute has trained over 5000 advocates, activists, and allies, and we are excited to support the Chosen Freeholders’ work to accelerate acceptance for the LGBTQ community of Union County,” said Ross Murray, Senior Director for Education & Training at the GLAAD Media Institute. “We are looking forward to exciting training opportunities that can empower the local community to speak up for the values of acceptance and inclusion.”

Established as part of Chairman Granados’ 2018 Moving Union County Forward initiatives, the Office of LGBTQ Services, under the Division of Outreach and Advocacy in the Department of Human Services, is the first County government office of its kind in the State of New Jersey. It offers a platform for leadership and collaboration to support equality, and serves as a catalyst for advocacy, awareness and action on current and emerging issues that impact the lives of lesbian, gay, bisexual, transgender, and queer individuals.

For more information about the Office of LGBTQ Services, contact Danni Newbury, Coordinator, at 908-527-4742 or or visit

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