Public Info

“Complete Count” Goal for 2020 Census Targeted By Union County High School Students

All residents invited to participate in online voting for 2020 Census outreach campaign created by local students

Union County, NJ – With the all-important 2020 Census around the corner, the Union County Board of Chosen Freeholders invites residents to help choose a student-run outreach campaign aimed at encouraging everyone to be counted. High school students have created three different campaigns through Union County’s UC STEP youth leadership program, and a public online vote will determine the winner.

Residents can go online to see descriptions of the three campaigns and vote for their favorite at Voting is open until January 1, 2020. The winning project will become part of Union County’s 2020 Census outreach efforts.

“The Freeholder Board is proud to support the UC STEP program, and this year’s focus on the 2020 Census is especially significant,” said Freeholder Chair Bette Jane Kowalski.

Now in its seventh year, UC STEP begins with a daylong youth summit each December. As a highlight of the summit, the students break into teams and create ideas for community service campaigns that involve the entire County. Selected campaigns are then presented to the public to choose the “best-of-the-best” through online voting each January, and the winning campaign is conducted by students during the winter-spring school calendar with assistance from the Freeholder Board.

This year’s UC STEP theme focused on raising awareness of the 2020 Census and the importance of counting every resident.

This year’s finalist teams are Red, Light Pink and Blue. Residents can find more information, view videos about each service campaign concept and cast their vote by visiting

In working to count every resident in the 2020 Census, the Freeholder Board will also partner with community and municipal “complete count” committees, as well as Union County College, Kean University, and many others.

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